Casa Bacardi


Strategy, Creative concept, Campaign



Butik Agency & Bacardi raised the bar for festival experiences across Belgium and the Netherlands, turning festival grounds into a hub of music, culture, freedom of expression and perfect serve Bacardi rum cocktails.

Casa Bacardi is more than just a destination. It is a home where music transcends boundaries, a sanctuary where every beat resonates with the soul, and every note breaks down walls.

Highlight of season 2023? At the Netherlands’ Lowlands Festival, our Bacardi haven welcomed over 7,500 souls, served up a 127,000 Bacardi rum drinks, and our message of music and unity reached over 8 million people globally.

Cheers to more moments where we all can #DoWhatMovesYou.

the Mment

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